When it comes to choosing a business, many people look first at the reviews posted online. Yelp, Google, and other websites give reviews from former customers and these shape the views of thousands of other potential clients.
You spent a lot of time and effort building up a strong online presence, and it would be a shame to flush it away by neglecting something as simple as responding to your reviews.
Online reviews can be a wonderful marketing tool if used appropriately, but if you don’t monitor your reputation, it can come back to bite you.
Asking for reviews is easier than you think. Thanks to technology, you can now solicit testimonials without an awkward conversation. And chances are, if your client had a great experience, they’d love to tell others all about it!