Our Blog

Your 2020 Healthcare Marketing Strategies

It’s 2020 and for many healthcare organizations, it is time to finally move into the 21st century when it comes to marketing. Like it or not, healthcare is a business that must meet the needs of its customers and turn enough of a profit to keep the lights on. But in...

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Your Old Online Reviews Won’t Cut It

At this point, you should know one of the keys to succeeding in business is to have positive reviews of your work. Even before the Internet, word-of-mouth reviews helped to generate buzz about a company. Now, with Yelp, Google Reviews, and even Amazon dominating so...

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Encouraging User Generated Content for Your Online Marketing

If you’re a savvy follower of social media, then you’ve probably seen companies sharing or reposting content from their customers. Sometimes it’s a picture of a customer wearing a shirt with your logo. Other times it may be pictures of them using one of your products....

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Working on Your Local SEO Rankings All Year Long

A popular misconception is that only big nationwide companies are represented by the Internet. In fact, many local companies are now learning how to utilize the Internet and search engines to expand their customer base. And the key to this is with your company’s SEO...

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Google My Business & Your Healthcare Practice

Negative reviews and comments from online users can sink a practice quickly. One way that Google is helping business owners and office managers with this is the recent Google Business Listing option which allows you to manage your business’s online footprint.

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